Over 4 years after I speculated that it was unlikely McDonald’s would come to Vietnam, the giant fast food chain visited Vietnam to explore opportunities.
McDonald’s will find itself competing with:
- Approximately 90 KFC stores
- Approximately 90 Lotteria stores
- Approximately 60 Pho 24 stores
- Approximately 22 Jollibee stores, which owns 50% Highlands Food which owns Pho 24
- Countless street food bread, sticky rice stalls and local noodle houses
This comes after Starbucks.
Photo credit: razzlyberry
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